“…what I found was that I was getting advice when I was asking for money, and getting money when I was looking for advice.”
- Laura Fitton, oneforty.com. Check out the interview here.
This is a great interview. Laura Fitton founded oneforty, an iTunes of sorts for Twitter apps. She was “highly unqualified” to start a company, but was able to raise $2+ million from investors and landed Guy Kawasaki as an advisor. The story is long, but it’s definitely a must hear for those who think they don’t have the right background …

Pocket Tales has had numerous meetings with potential investors and advisors over the past few months. Although many of these parties may not invest, its been extremely beneficial to not only practice the pitch, but obtain extremely valuable insight into various ways to build, operate and finance our business. So, below are a couple questions that Brennan and I have been asked (or have spent considerable time preparing an answer for) that may help put your startup in a positive light when engaging potential investors:
Why hasn’t someone already done this?
This question …